Platform services

A focused operating layer for business communication.

The platform supports the practical work between connecting a business channel and resolving a customer request. Capabilities are enabled according to the channels, permissions, and service configuration available to each workspace.

01

Business channel connection

Structured connection flows for business-owned Meta assets, including supported WhatsApp Business, Messenger, and Instagram experiences.

  • Asset authorization
  • Channel configuration
  • Connection status
02

Conversation operations

A shared operational model for receiving messages, preserving channel context, and organizing customer support work.

  • Inbox routing
  • Assignment and status
  • Conversation history
03

Policy-aware messaging

Controls that help teams keep replies within applicable messaging windows and supported service contexts.

  • Support replies
  • Utility workflows
  • Suppression checks
04

Public engagement

Supported workflows for viewing business-owned media or Page content and handling customer comments with explicit user action.

  • Comment context
  • Business replies
  • Action history
05

Operational visibility

Evidence and health surfaces that help authorized users understand connection state and recent activity.

  • Audit trail
  • Delivery state
  • Integration health
06

Data controls

Public privacy information and operational paths for access revocation, disconnection, and deletion requests.

  • Retention boundaries
  • Deletion guidance
  • Security controls